Senior Software Engineer – Creative AI Content Understanding, Ads Creative Full-time

Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok’s global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok’s purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy – a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That’s how we drive impact – for ourselves, our company, and the communities we serve.
Join us.

A “creative” is the ad (in the form of a short-form video) served to TikTok users, composed of video, background music, call-to-action card, post-click landing page, and other formats that get delivered to users. A quote goes “creativity is the soul of advertising”, because a good ad creative is effective, yet difficult to produce, especially at the scale of TikTok advertising.

TikTok Ads Creative & Ecosystem team tackles the challenge of creating engaging and effective ad creatives at scale. Our mission is to build cutting-edge tech solutions for ad understanding, production, and optimization, empowering advertisers, creators, and partners to deliver the best creative experiences.

The team is building platforms to provide in-depth and unique AI-driven data insights to provide creative guidance to advertisers, which is the key for their ads planning and iteration. We are looking for an engineer leader with strong data application background to join our fast growing team. The engineer leader will lead the team to focus on creative insights direction, grow business understanding, build highly scalable and reliable software/infrastructure, partner across functions with global teams, and make big impacts. If you are someone who welcomes challenges, we are eager to have you on the team!

Responsibilities:
1. Build multimodal content understanding, content mining, and tag data links for TikTok UGC and commercial content to produce inspirational insights suitable for the business;
2. Develop the backend of TikTok’s creative insight platform to solve the problem of advertisers’ creative quantity and quality;
3. Cooperate with upstream and downstream cross-functional teams to continuously explore new technical solutions and application scenarios.

Qualifications

Minimum Qualifications:
1. Bachelor degree or above, computer-related majors are preferred;
2. Have certain data mining engineering experience, extract effective information from massive data; have a certain machine learning foundation, have a certain understanding of CV/multimodal technology, NLP technology, GPT technology, solid mathematical foundation, and strong self-learning ability;
3. Have a good product awareness, independent problem-solving ability, good teamwork awareness and communication skills;
4. Have strong problem abstraction ability, have the ability to analyze and debug production systems, and have strong system tuning capabilities.

Preferred Qualification:
– Familiar with the advertising system, and have a certain understanding of the upstream and downstream of advertising.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2