Global Product Marketing Manager, Apps and AI Full-time

Why SoftwareOne?

Here at SoftwareOne, we give you the flexibility to unleash your creativity, without limits. We encourage autonomy and thinking outside the box and we can’t wait to hear your new ideas., and although all businesses say it, we truly believe in work – life harmony. Our people are our greatest asset, and we’ll go the extra mile to ensure you’re happy here. We want our people to be their true authentic selves at all times, because that’s when real creativity happens.

The role

Are you ready to make waves in the tech industry?

We are a leading global software and cloud technology solutions provider with a staggering one billion USD in annual revenue, on a mission to transform the cloud landscape. We’re looking for a passionate and innovative Product Marketer to elevate our Application Services portfolio, including cutting-edge solutions in custom application development, data, AI, and GenAI on Microsoft Azure, AWS, and Google Cloud.

Be at the forefront of launching groundbreaking cloud solutions that redefine industries by diving into buyer research, crafting compelling messages, and creating captivating content that resonates with our audience. Lead key initiatives in business applications, from digital campaigns to strategic alliances, and drive substantial revenue growth while working alongside product management, sales, and marketing teams across the globe to achieve SoftwareOne’s ambitious goals.

Key Responsibilies:

• Develop and execute a robust go-to-market strategy by identifying target market segments, buyer personas, and ideal customer profiles across regions.
• Craft and refine impactful messaging. Partner with content specialists to produce high-quality assets like whitepapers, videos, blogs, and case studies.
• Collaborate with growth marketing to design and optimize full-funnel digital campaigns, leveraging data to maximize ROI.
• Develop selling tools like battlecards, sales decks, and email scripts. Create a feedback loop to continuously enhance sales materials.
• Work with partner marketing to achieve joint outcomes with tech giants like Microsoft, Amazon, and Google.

What we need to see from you

• Strong experience in B2B tech marketing, with at least 1 year in product marketing.
• Exceptional communication and writing abilities, proficiency in English, and experience in creating compelling sales and marketing content.
• Familiarity with software engineering concepts, data, analytics, AI, and cloud platforms (Azure, AWS, Google Cloud).
• Experience in launching new products or services.

#LI-CD1

Job Function

Marketing & Channel