AI Content Lead, Ads Marketing Full-time

Minimum qualifications:

• Bachelor’s degree or equivalent practical experience.
• 6 years of experience in marketing.
• Experience using AI tools to develop content.

Preferred qualifications:

• Experience in prompt engineering.
• Experience in leveraging external data to create content.
• Experience creating content about marketing, advertising, or AI.
• Experience using AI to create high quality, insightful content.
• Knowledge of programming languages or experience optimizing AI tools for content development.

About the job

As the AI Content Lead, you will create content for senior marketing audiences. An essential part of the job is using AI to develop or enhance this content. You will be responsible for creating a stream of output and partnering with technical teams to optimize AI tools for content creation.

Responsibilities

• Use AI to produce content for Business-to-Business audience – written and visual/alternative formats.
• Identify story ideas, conduct light research, and pre-work (e.g., interviews).
• Own development of content from ideation, generating drafts, to editing.
• Leverage external/public data sources to identify insights and create content.
• Produce content pieces at regular pace.